In collaboration with New Inc. studio visual identity and custom printed collateral was designed and produced for a number of uniquely themed Four Seasons Hotels. Collateral items reflect the locations and the interior design of the hotels. Restaurant, lounge, spa logos and menus are produced as well as folders and stationery for business or banquet facilities.
Locations include: Geneva, Miami, Palo Alto, Whistler, Jackson Hole, Costa Rica, Bahamas, Hawaii and Florence among others.
Four Seasons Miami required an Art Deco era theme reference. The design solution for menus, banquet facility folders and other collateral utilized the illustrations of Charles Barbier (circa 1928) enhanced with diamond patterns and elegant line borders that evoked the Art Deco elegance of the hotel.
The designs for the Four Seasons Palo Alto visual identity incorporated custom patterns and designs evoking both the technological and scenic environmental character of the hotel location in California’s famous Silicon Valley.
The menu system designed for the Four Seasons Boston Bristol Lounge utilized a series of 4 colour coded menus with varying custom pattern designs that elegantly embodied the old-world classic character of this popular destination lounge.
Collaboration: New Inc. Studio